Marketing Manager
Job Description
We are hiring a Marketing Manager who will play a key role in driving growth across our Shopify stores. You will execute innovative, data-driven marketing strategies with the help of marketing specialists (Media Buyers, Email Marketing specialist, SEO specialist, Product Marketers, Creatives Team, Development Team) and marketing virtual assistants and be provided with all the tools and resources that you need in order to bring marketing ideas to life, ensure each store performs at its peak, and achieve your team and the company’s overall goals. You will report directly to our CEO and work closely with our COO . You will take ownership of initiatives spanning conversion rate optimization (CRO), average order value (AOV) improvements, email marketing, and paid media.
We’re looking for a tech-savvy, hands-on marketer with strong Shopify experience, an eye for analytics, and a passion for building systems that scale. If you’re a self-starter who thrives in a fast-paced e-commerce environment and loves turning insights into action, this is your chance to make a real impact, grow, and be rewarded alongside an ambitious, high-performing team.
Success Milestones for this role
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Increase the conversion rate across all marketing channels
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Boost profits from Facebook ads through strategic media buying and targeting
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Maximize revenue from email marketing by improving campaign effectiveness and customer engagement
Key qualifications for this role
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You have worked for similar e-commerce companies which owns and operates multiple Shopify brands worldwide
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You are highly proficient in marketing Shopify stores, with hands-on experience in developing and implementing strategies to drive traffic, enhance user engagement, and optimize conversion rates.
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You excel at leveraging digital marketing tools, SEO, and social media campaigns to achieve measurable growth and align with business objectives.
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You have a proven track record of working with e-commerce brands, understanding the unique challenges and opportunities in these industries. Experience in the fashion industry is a plus.
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You bring at least 3 years of marketing management experience, demonstrating leadership skills and a consistent ability to drive results (a big plus!)
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You have experience managing a marketing team, ensuring effective collaboration and alignment across departments.
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You have successfully marketed low-ticket products, focusing on increasing conversions through strategic initiatives.
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You have hands-on experience handling marketing budgets of $1M-$5M per month, showcasing your ability to scale campaigns effectively while maintaining ROI.
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You are experienced in targeting and marketing to diverse audiences, including the EU and US markets.
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You possess media buying and advertising expertise, with a proven ability to optimize campaigns for maximum performance.
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You are someone who thrives on challenges, enjoys finding creative solutions, and embraces innovation.
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You are tech – savvy and have experience in marketing automation and advanced media buying to enhance campaign efficiency further.
Offer
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Work Schedule: Full-time commitment (40+ hours/week).
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Work Mode: If based in the Netherlands, the role is a hybrid set – up — must come to the office at least once a week (Mondays in Nieuwegein,). If in other countries, the set-up is remote work with travel to the Netherlands office from time to time (every quarter or so).
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Contract Type: Freelance / Independent Contractor only (this is not a salaried employment role).
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Compensation: Up to EUR 40 per hour with provision for performance – based bonuses
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Time Tracking: You must use Hubstaff (https://hubstaff.com/) to track hours work.
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